Every step of the way our focus remains on quality; From the designs we create, the meticulous manufacturing process, and the service we offer Heidi Frank customers. Made here in Aotearoa, because control over the quality is paramount. Heidi Frank fabrics are chosen because of the way they fall, because of the way they flatter, and because of the way they feel. Timeless luxury, ready for the lounge at your favourite Après bar, or for a casual dinner at home with your favourite people. Designed with thoughtful attention to lifestyle and leisure, you can feel confident wearing Heidi Frank anywhere.
W H O
H E I D I
F R A N K .
Heidi Frank is created by a passionate group of women (and a couple of men) in Marlborough New Zealand. Designed, manufactured, and distributed under one roof, our small team facilitates the design and production of our high quality NZ made clothing. With an eye for detail, and existing systems in place, Heidi Frank hit the ground running in December 2020 when we launched. Every 4 to 6 weeks we release a new edition, while favourite pieces are often brought back in new colourways or patterns, each piece in our collection is limited and that is purely intentional.
Heidi Frank is the free spirit in all of us. She is fearless in her own wardrobe and knows how to have fun with every look. She is grounded enough to wear statement pieces every day and cherish each item of her collection, and creative enough to make each piece work in every season. She thrives in a work space that allows her to be her, she lives for the weekends spent with friends outdoors. She waits patiently for more time to herself, and to travel again, and she loves looking good purely because it makes her feel good about herself.
Part of our mission is to reduce wastage and support the New Zealand clothing manufacturing industry. We do this by managing demand through our pre order system, and releasing editions regularly so nothing is mass produced. With lifestyle, balance, and the environment more important than before, the way we live our lives is changing. When you make a conscious choice to invest in new clothes, it’s important to make what you buy matter. That means your clothing should transcend the seasons, it needs to be high quality, and made in styles that stand the test of time. Take a look at our past editions below, and shop our latest edition here.